- Apple has a smaller, US-focused community; Google has a larger, global community. Apple is using the iPhone to reach global markets. iMac, iPhone, and iTune follows.
- Apple dominates online music distribution; Google dominates search. Neither has competitors who can match their brand clout.
- Apple core customers are passionate over the brand; Google core customers motivated by making money. Google users want them to deliver results, but stay out of my way - no passion.
- Apple has multi-source income from iMac, iPod, iPhone product sales and earnings from sales, service, downloads; Google is 99% text ads; and no proven success with video, mobile, TV, and local ads.
- Google is large, maturing. Apple is large, poised for sustained growth.
Apple now bigger than Jesus, er…Google
“I wouldn’t be surprised if Apple is worth more than Google within two years,” former Valleywag writer Jordon Golshon wrote last November. He probably didn’t think it would only take nine months — but it has.
In terms of market capitalization, Apple is now worth $158.84 billion to Google’s $157.23 billion, Digital Daily’s John Paczkowski noticed today.
Market capitalization is measured by taking a company’s share price and multiplying by the number of shares outstanding. The fact that Google is off its all-time high share price by nearly $250-a-share ($747.24 to $500.03) while Apple is only off its high by about $20-a-share ($202.96 to $179.30) is playing a role in the reversal.
For some perspective, both are still about $100 billion behind Microsoft, which has a market cap of $254.83 billion.
Apple Now Worth More Than Google (AAPL, GOOG)
Good catch by AllThingsD's John Paczkowski: Apple's (AAPL) market cap, nearing $159 billion, has eclipsed Google's (GOOG), at $157 billion.
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